Icelandic Gifts & Souvenirs to Bring the Land of Fire and Ice Home


Walking around my house, I can’t help but notice some of the many Icelandic souvenirs that I have brought back from previous trips. The Icelandic horse pillow cover on my couch, the tasty volcanic salt in my kitchen, the gorgeous wool sweater hanging in my closet, and the cozy hat and gloves keeping me warm in the winter. If you know someone that is as obsessed with Iceland as much as I am, order one of these Icelandic gifts to bring home a little piece of the land of fire and ice for the holidays.

This holiday season, why not embrace a few Icelandic Christmas traditions too?

  • Advent lights – starting four Sundays before Christmas, Icelanders light the Advent lights, either a wreath or a candelabra.
  • Gifts from the Yule Lads – for the 13 days before Christmas, the Icelandic Yule Lads, who live in the mountains, creep into town and leave a small gift in the shoes of children left near an open window. Instead of coal, the “naughty” children get potatoes.
  • Jolabokaflod – translated as “Christmas Book Flood,” this tradition started started during World War II, when Icelanders give gifts of books and curl up on Christmas Eve with a book and some hot chocolate.
  • Make Laufabrauð – at Christmas, Icelanders make Laufabrauð, which is a thin deep-fried wheat bread decorated with leaflike patterns, and get together to cut the bread in unique designs. The bread is served during Christmas dinner or eaten as a snack.
  • Drink Malt og Appelsín – Iceland’s traditional Christmas drink is a mix of locally produced malt beer and Appelsín (orange soda.)
  • New Year’s Eve bonfires – Icelanders ring in the new year with bonfires and they gather together with family and friends at the “brennur”, while kids play with sparklers and celebrate the new year.
A frame house on the water in the West Fjords in Iceland
West Fjords, Iceland

Icelandic Gifts

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There are many authentic Icelandic gifts that you can purchase from the comfort of your home if you don’t have a visit planned. I have brought many of these home from Iceland myself!

Saltverk Sea Salt – on last year’s trip to the West Fjords, we stopped at this sea salt factory to see the harvesting in action. Saltverk offers many different flavors from classic flaky sea salt to volcanic salt, Arctic Thyme sea salt, Birch smoked salt, seaweed salt, and licorice salt. I’ve even shipped these to fellow Iceland lovers as gifts. Shop Saltverk Salt

Blue Lagoon water and buildings in Iceland
Blue Lagoon

Blue Lagoon Skin Care – while the Blue Lagoon may be a bit overpriced, its beauty products are unique and a great way to bring a little bit of Iceland home. The Masks are a classic gift, especially the Silica Mud, Lava Scrub, Algae, and Mineral Masks. Shop Blue Lagoon Holiday Gifts

Tulipop character statue on street in Reykjavik
Tulipop in Reykjavik

Tulipop – kids, tweens, and teens will all love the sensation that is the Icelandic brand of Tulipop. There are books, stuffed animals, clothing, and gift items. Pick your favorite character and start shopping!

Lopapeysa – keep your loved one warm this winter with an authentic Icelandic wool sweater. These hand-knitted sweaters are the classic Icelandic gift. The traditional design uses a semi-circle across the shoulders and they come in all colors and patterns. ICEWEAR is one of the more popular brands offering traditional lopapeysa.


Icelandic sweater – one of my favorite souvenirs from Iceland is the sweater that I bought from Gjóska in Reykjavik. These artistic designs are inspired by Iceland’s natural landscapes — the Northern Lights, the lava, the moss, and the glaciers.

66° North – if you need any cold weather gear, 66 North is the place to shop for coats, jackets, hats, gloves, and fleece.

Woman in plaid shirt and black 66 North knit hat at overlook at top of Mount Willard in New Hampshire

Icelandic Wool – when you travel around Icelandic and see all the sheep, it will be no surprise to learn that Icelandic wool and woolen products are a big export. If you knit yourself, you can buy Icelandic wool at many gift shops, but you may want to stop into The Handknitting Association of Iceland for sweaters, wool, blankets, and knitting patterns.

Icelandic fashion – if you are looking for Icelandic fashion for men or women, I love shopping at one of the Geysir stores in downtown Reykjavik.

Icelandic alcohol – you may also want to pick up some Icelandic alchohol from your local store or order it as a gift. Reyka vodka is popular, along with Wild Gin, which uses natural botanicals, blended with pure spring water to make an unfiltered gin bursting with flavor. If beer is your thing, I’m a fan of Einstök.

Icelandic Books

Skólavörðustígur Street in Reykjavik
Skólavörðustígur Street in Reykjavik

Iceland has one of the highest literacy rates in the world at 99 percent, and more books are published and read per person than anywhere else in the world. This long history of literacy comes from the long, dark winter nights where the isolation of the people led to a strong tradition of storytelling, including the old sagas of heroes and vikings, local mythology, and tales of monsters and trolls.

In the weeks leading up to Christmas, hundreds of new books are released and Icelanders participate in what is known as the Christmas Book Flood. On Christmas Eve, everyone must receive at least one book to take to bed with some chocolates. Bring this tradition home with one of these Icelandic books:

  • Icelandic Folk Legends: The Tales of Apparitions, Outlaws, and Things Unseen by Alda Sigmundsdottir – 15 Icelandic legends to teach you more about the Icelandic culture
  • The Guardians of Iceland and other Icelandic Folk Tales by Heidi Herman – 25 short stories from Icelandic legends and tales of the Vikings
  • Jar City from Arnaldur Indríðasson – the first of 14 crime novels featuring Detective Erlendur in Reykjavik
  • Moonstone by Sigurjón Birgir Sigurðsson – a young gay prostitute living in Reykjavik in the early 20th century.
  • Butterflies in November by Auður Ava – this black comedy deals with friends, lovers, motherhood, and self discovery and won the Tómas Guðmundsson Literary Award in Iceland
  • The Casket of Time by Andri Snær – this time travel novel won the Icelandic Literary Award
  • 101 Reykjavik by Hallgrímur Helgason – this novel captures the nightlife culture of Reykjavik and there was also a film based on the novel by the same name
  • Burial Rights by Hannah Kent – tells the tale of a woman accused of murder in 1829 Iceland
  • The Glass Woman by Caroline Lea – a bit of a murder mystery in 1686 Stykissholmur Iceland

Icelandic Souvenirs

Troll statues in Reykjavik

You will find the best gift shops in Reykjavik that you can only buy in Iceland on one of the main shopping streets, especially Laugavegur, Bankastræti, and Skólavörðustígur. If you run out of time, there are also some really good gift stores at the Keflavik airport, including an outpost from 66 North and Blue Lagoon.

Remember that if you shop in Iceland, anything above a certain amount will qualify for you to receive your value-added tax (VAT) back. Ask for the VAT refund form and fill these out before you arrive at the airport. Then BEFORE you check in your luggage, stop at the VAT refund center to submit your forms. They may need to also see the items that you purchased, so keep those readily available.

Viking souvenirs – whether you visit the Viking Museum or just have an interest in Viking history, it is fun to explore the Viking history of Iceland. Many gift shops in Reykjavik or at the museum offer fun swords, helmets, figurines, shirts, books, and more. Perfect for kids that enjoy pretend play!

My daughter is fascinated with runes and we got her a Viking rune necklace, and you can find these in many local shops.

Troll souvenirs – if you read any of the books on Icelandic folk legends, you can see the role trolls play in Icelandic culture. Some are so ugly that they are future.

What part of Eyjafjallajokull don't you understand t shirt
As seen on a t-shirt in Iceland

Tees – maybe Icelandic fashion isn’t your thing and t-shirts are more your style. There are many funny, quality shirts sold in Icelandic gift shops — not like some of the cheesy shops found in typical tourist centers.

Omnom Chocolate – foodies should also pick up some local Icelandic foods from frozen fish to fermented shark or some Plysur sauce for your Icelandic hot dogs. If you are looking for something a little simpler, Omnom Chocolate is one of the most famous chocolate bars in Iceland, with many interesting options.

I hope that you found some good ideas for gifts or souvenirs to bring back on your next trip. If you are planning a trip to Iceland, be sure to check out my guides to:

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Icelandic Gift Guide on the green northern lights background

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